Archive | February, 2013

Peterson BMW of Boise Anniversary Sale

Peterson’s 85th Anniversary Sale L.G. Peterson had a fascination for cars. In 1928, his dream of owning his own car business became a reality and he established Peterson Motor Company in the Treasure Valley. His love for the car business was passed down and the company is now operating in it’s 4th generation. L.G. taught […]

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BMW and Toyota in Their New Tech Joint Venture

Last Summer, Toyota and BMW announced a “memorandum of understanding” .  What this means is that the two companies have plans  to join forces on future products and technology development. The two companies announced they will work together in four main areas: Joint development of a fuel cell system “Set up a feasibility study to […]

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85 Gallons of Gas Giveaway – Peterson’s 85th Anniversary

Peterson’s is celebrating 85 great years serving the Treasure Valley. To commemorate our 85th year, we are giving away 85 gallons of gas every weekend in February starting on Feb. 9th. Gas drawings will take place at 4:30pm at Peterson Stampede Dodge on Feb. 9, 16, and 23, 2013. You must enter once per week […]

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BMW’s Military Salute

BMW SALUTES OUR MEMBERS OF THE MILITARY WITH A SPECIAL INCENTIVE Here at Peterson BMW of Boise , we value our military’s commitment to protect our freedom. And now, thanks to our relationship with United Services Automobile Association (USAA), we’re able to show our appreciation with special savings of up to $2,000 for eligible USAA members on […]

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