BMW i stands for innovation — resulting in visionary vehicles and mobility services that carry with them an emphasis on futuristic and modern design. BMW i also equates to a new understanding of ‘premium’ that’s strongly defined by sustainability. As such, BMW i is the holistic approach to the mobility of tomorrow, which makes it a truly unique force in the automotive industry.
In 2008, a fleet of approximately 600 all-electric MINI E models, designed for private, everyday use, reenergized the initiative on-road. The findings gathered by the BMW Group from this pilot project were channeled straight into the development process for a production car. The potential of lithium-ion batteries, in particular, was taken to new heights with the MINI E, and just one year later, the world premiere of the BMW Concept ActiveE launched worldwide trials of over 1,000 units. By 2011 it was fully underway. Following the MINI E and BMW ActiveE Field Trials, BMW made its official shift into the realm of EVs with the release of the first-ever, all-electric BMW i3 and plug-in hybrid BMW i8.
BMW i3 recharging via BMW Remote App
Peterson BMW of Boise
Are you interested in learning more about the i3? With 184 lb-ft of instant torque and lightweight Carbon Fiber Reinforced Plastic construction, this is bound to be unlike any vehicle you have driven before. To stay in contact with a BMW Client Advisor that will contact you as we receive updates to when the i3 will become available at Peterson BMW please call us at 208-378-5980.
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