Eyes on Gigi

BMW M2

The M2 is the newest addition to the M lineup. The BMW M2 has four decades of high performance in its DNA.  To go hand in hand with the launch of the BMW M2, BMW produced a digital campaign with supermodel Gigi Hadid. The film which was exclusively released on YouTube and Facebook back in April, invites  viewers to play a “shell game”. It begins with Gigi climbs into one of three parked BMW M2’s. It is then up to the viewer to track Gigi and her BMW M2 Coupe. Take a look!

 

For more information visit www.eyesongigi.com .

 

 

 

 

 

 

photo source: BMW USA

content source: BMW Blog

 

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