Received Dealer of the Year from DealerRater
The Dealer of the Year Award Program
Peterson BMW of Boise was presented the Dealer of the Year Award by DealerRater. There are only a few dealerships in the United States and Canada to receive this honor. The Dealer of the Year Award is for dealers who have outstanding customer satisfaction through customers’ online reviews on the DealerRater website.
In order to qualify for the 2014 Award program,Peterson BMW of Boise had to meet the following criteria:
- Minimum of 25 reviews on DealerRater for the 2013 calendar year
- Average minimum rating greater than 4.0 (calculated monthly); with 5.0 as the highest possible rating
- Must not have been blacklisted within the 2013 calendar year
DealerRater’s Dealer of the Year awards are given each year to car dealerships that have the highest PowerScore™ in their brand category, both at national and state levels. Each dealership’s PowerScore is determined using a Bayesian algorithm that considers the dealership’s average DealerRater star rating (calculated monthly) and the total number of reviews written about the dealership during the calendar year. In addition, one dealership is chosen as the overall Dealer of the Year for having a PowerScore that outranks all other brand-specific Dealer of the Year winners and one dealership is chosen as the Canada Dealer of the Year for having a PowerScore that outranks all other brand-specific Canada dealers.
sources cited: DealerRater